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Sales Development Representative

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Sales Development Representative (SDR)

Company Overview

We are a growing B2B sales and growth company specializing in go-to-market (GTM) strategies, outbound campaigns, and customer acquisition. The company helps businesses connect with qualified prospects through targeted outreach and structured sales processes.

The team operates in a fast-paced, performance-driven environment where timely communication, consistent follow-up, and accurate CRM management are essential to driving client results.

Position Description

We are looking for a proactive, self-directed, and results-oriented Sales Development Representative (SDR) to manage inbound warm leads generated through GTM outreach campaigns. These are prospects who have already responded positively and expressed interest in learning more.

The SDR will own each lead from the moment of positive response through to a successfully booked and attended meeting. This is a client-facing role that requires strong B2B sales experience, confident calling skills, disciplined follow-up, and the ability to manage multiple client accounts independently.

The SDR will work closely with clients to report on pipeline progress, maintain accurate CRM records, and ensure prospects are consistently followed up with and prepared to attend scheduled meetings. Prospecting, targeting, and campaign execution are handled by the GTM team; the SDR's focus is converting interested leads into shown appointments.

Responsibilities

  • Respond to interested leads within 5 minutes of receiving a positive response.
  • Warm-call every interested lead to engage prospects and secure meetings.
  • Own the full lead journey from initial positive response through booking or final close-out.
  • Execute consistent, strategic follow-ups across multiple touchpoints to convert interested prospects into booked meetings.
  • Confirm appointments and send timely reminders to maximize prospect attendance and show rates.
  • Maintain accurate, up-to-date CRM records, logging every lead, interaction, follow-up, and status.
  • Manage a portfolio of up to 10 client accounts, ensuring consistent execution and follow-through without exceeding capacity.
  • Attend approximately 5 client calls per week to report on pipeline activity, booking performance, and progress.
  • Work independently, manage daily priorities, and maintain accountability for booking and show-rate performance.
  • Collaborate with the GTM team to ensure a smooth handoff from outreach campaigns to booked client meetings.

Requirements

  • B2B sales experience is mandatory, with a strong understanding of longer sales cycles, multiple touchpoints, and engaging different stakeholders.
  • Previous appointment-setting or direct-message (DM) setting experience.
  • Proven calling experience and confidence conducting warm calls with interested prospects.
  • Native-level US or UK accent is mandatory, particularly for prospect-facing calls.
  • Fluent written English, with the ability to communicate professionally and clearly.
  • Experience using CRMs, with HubSpot or Close preferred.
  • Strong follow-up skills, including the ability to confirm meetings and proactively reduce no-shows.
  • Highly self-directed and capable of managing daily responsibilities without constant supervision.
  • Excellent organization, time management, and attention to detail.
  • CRM-disciplined, accountable, and comfortable working in a KPI-driven environment.
  • Able to work full-time during 9:00 AM–5:00 PM EST/CST, aligned with the agreed US time zone.
  • Comfortable managing multiple client accounts while maintaining high-quality communication and execution.

Performance Expectations & KPIs

The SDR will be directly responsible for the percentage of positive (interested) leads converted into booked appointments, as well as maintaining strong appointment attendance.

  • Interested Lead-to-Booking Rate: 50% average.
  • Appointment Show Rate: 70% average.
  • Speed-to-Lead: Respond to interested leads within 5 minutes.
  • Lead Management: Every interested lead must be followed up with until booked or closed out.
  • Account Capacity: Maximum of 10 active client accounts per SDR.

Technical Requirements

  • Own PC or laptop
  • Reliable internet connection (wired connection recommended)
  • Noise-cancelling headset and a quiet, professional workspace
  • Ability to place outbound calls to US/UK numbers
  • Access to and proficiency with a CRM (HubSpot or Close.com preferred)

Position Description

  • Working Hours: 8 hours, from 4:00 PM till 12:00 AM or 5:00 PM till 1:00 AM Beirut Time (depending on EST or CST)
  • Working Days: 5 days a week
  • Days Off: Saturday and Sunday
  • Work Location: Fully-remote, you can work from anywhere
  • PTO (Paid Time Off): You may request time off anytime with advanced notice
  • Base Salary: $1,000/month, with flexibility up to $1,500/month for exceptional candidates.
  • Commission: $50 per shown appointment.
  • Revenue Share: 3% revenue share.
  • On-Target Earnings (OTE): Up to $7,000/month when performance KPIs are achieved.