Integration & Funnel Engineer
Company Overview
We are a growth-focused marketing agency helping businesses scale profitably through performance marketing, lead generation, e-commerce, and information marketing. The company works with a diverse range of clients and combines marketing, technology, data, and strong operational systems to deliver measurable results.
The agency invests in continuous learning, team development, collaboration, and a high-performance culture.
Mission
The Integration & Funnel Engineer will own the technical infrastructure connecting marketing platforms, CRMs, funnels, payment systems, and other business-critical tools.
The role focuses on building reliable API and webhook-driven systems, developing high-quality custom funnels, and ensuring data flows are secure, trackable, scalable, and compliant within a regulated telehealth environment.
Responsibilities
API & Integration Engineering
* Build and maintain end-to-end REST API integrations.
* Implement OAuth 2.0, API keys, HMAC webhooks, pagination, rate limits, retries, and idempotency.
* Design webhook-driven middleware using Node.js, serverless functions, n8n, Make, or similar tools.
* Transform, normalize, and map JSON data across systems.
* Determine when custom code is needed beyond no-code automation.
* Build reusable integration frameworks where possible.
Tracking & Marketing Infrastructure
* Implement server-side tracking and conversion APIs, including Meta CAPI, Google Ads API / Enhanced Conversions, and TikTok Events API.
* Manage event deduplication between server-side and client-side tracking.
* Ensure accurate and reliable marketing data flows.
Funnel & Form Development
* Build custom funnels, questionnaires, conditional logic, branching, and eligibility flows using Heyflow, Formsort, Typeform, Jotform, or custom solutions.
* Embed funnels into Webflow, Shopify, WordPress, or custom websites while maintaining UX and styling control.
* Integrate funnels with CRMs and marketing automation platforms such as HubSpot, GoHighLevel, Klaviyo, and ActiveCampaign.
* Implement lead routing, tagging, lifecycle triggers, and Stripe or equivalent payment flows.
* Instrument funnels with GTM, GA4, custom events, and drop-off tracking.
Compliance & QA
* Handle PHI and marketing data appropriately within HIPAA-adjacent environments.
* Ensure sensitive data does not flow into unauthorized advertising or AI tools.
* Use BAA-eligible tooling where required.
* Test integrations in staging/sandbox environments and validate failure scenarios.
* Implement logging, monitoring, alerting, and recovery processes.
* Document integrations, data flows, credentials, dependencies, and failure procedures.
Collaboration
* Scope and estimate technical projects accurately.
* Identify blockers and risks early.
* Work asynchronously with marketing and non-technical stakeholders.
* Translate business and marketing requirements into reliable technical solutions.
Requirements
Technical
* 3+ years of hands-on REST API integration experience.
* Strong JavaScript/TypeScript skills.
* Experience with Node.js, serverless/Lambda, or similar.
* Strong knowledge of authentication, webhooks, retries, rate limits, pagination, and idempotency.
* Experience with n8n, Make, or equivalent automation platforms.
* Strong JSON transformation, field mapping, and data normalization skills.
* Experience with Meta CAPI, Google Ads API / Enhanced Conversions, and TikTok Events API.
* Experience with server-side/client-side event deduplication.
Funnel & Web
* Experience building custom funnels and questionnaires with Heyflow, Formsort, Typeform, Jotform, or equivalent.
* Experience with conditional logic, branching, eligibility screening, and funnel optimization.
* Experience embedding funnels into Webflow, Shopify, WordPress, or custom websites.
* Proficiency with GTM, GA4, custom event tracking, and funnel analytics.
* Experience integrating CRMs/marketing automation platforms and payment systems such as Stripe.
Regulated Industry
* Understanding of HIPAA-adjacent data handling and PHI vs. marketing data.
* Experience working with sensitive data and BAA-eligible tools.
* Experience with intake/eligibility flows in telehealth, health & wellness, insurance, finance, or another regulated industry.
Operational
* Strong QA, troubleshooting, documentation, and problem-solving skills.
* Ability to scope work, estimate accurately, and identify risks early.
* Strong asynchronous communication skills.
* Comfortable working with non-technical marketing stakeholders.
Preferred
* Telehealth/EMR API experience, such as Healthie, DrChrono, or similar.
* A/B testing and funnel CRO experience.
* Experience working across multiple brands.
* Experience building reusable integration templates and scalable solutions.
Position Description
- Working Hours: 8 hours, from 4:00 PM till 1:00 AM Beirut Time (includes a 1-hour break)
- Working Days: 5 days a week
- Days Off: Saturday and Sunday
- Work Location: Fully-remote, you can work from anywhere
- PTO (Paid Time Off): You may request time off anytime with advanced notice
- Salary Range: $1,800 - $2,500 USD/month